Our Services

Strategy | BRAND EXPERIENCE

websites | E-Commerce

SEARCH ENGINE

SOCIAL MEDIA | KEY OPINION LEADERS

REPORTING | TRAINING
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EXPERIENCE AND KNOWLEDGE

FIELDS OF EXPERTISE

The Chinese digital system is unique because of specific local consumption habits, cultural background and unique digital platforms. Hence, your brand needs to address this market with a different perspective and a tailor-made strategy. 

We bring our experience and expertise to help our clients making the right choices and successfully sell and develop their brand on this market.

Platforms

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EXPERIENCE AND KNOWLEDGE

The Chinese digital system is unique because of specific local consumption habits, cultural background and unique digital platforms. Hence, your brand needs to address this market with a different perspective and a tailor-made strategy. 

We bring our experience and expertise to help our clients making the right choices and successfully sell and develop their brand on this market.

Platform

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DIGITAL strategy

Our services include market research and competition benchmark on e-commerce and branding.  We design strategic roadmaps, detailed action plans and P&L projections for upcoming years.

Whether your brand is already active in China or not, we help you optimize your resources, thus maximizing your chances of success.

BRAND EXPERIENCE

We help you decode Chinese cultural particularities in order to tailor your brand messages to the specific expectations of Chinese customers.

We create original and innovative digital experiences that resonate with your Chinese audience: WeChat mini-programs, immersive sites, video content or digitalization of points of sale.

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WEBSITE CREATION

We design and develop your Chinese website: writing, localization and hosting on Chinese servers, in Hong Kong or Mainland China with ICP.

We will also optimize your site for the Chinese ecosystem by connecting it to social networks and coding pages to make them stand out in major search engines (Baidu, Qihoo360, etc.).

e-commerce

We operate your online stores on WeChat, Little Red Book and on marketplaces like T-Mall, JD and Kaola.

We deploy e-commerce solutions: online shops, integration with ERP, integration of Chinese payment solutions, like Alipay and WeChat Pay, implementation of logistics solutions cross-border or intra-China.

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SEARCH ENGINE

The algorithms of Chinese search engines (Baidu, 360) are different from those of Google and require a particular coding of web pages.

We help you to position your brand on the first pages of results by combining organized and paid SEO, creating Baike pages and incoming links.

COMMUNITY MANAGEMENT

We assist you in the creation and animation of your social accounts: definition of the editorial line, content creation, answering questions from your fans and providing detailed reporting.

We develop content on the key themes of your brand by adapting them to the Chinese culture.

Key Opinion
Leaders (KOL)

We carefully select the KOLs that will collaborate with you, according to their compatibility with your values ​​and your brand identity.

Then, we coordinate operations to maximize your brand exposure and to enrich your social accounts, whether it is a product review collaboration or live-streaming.

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Reporting

We provide monthly multi-channel dashboards that enable your HQ teams to finely understand and pilot your digital activities in China.

These tracking tables incorporate brand performance information (e-reputation, visibility, discussion topics), online sales or marketing channel ROI as well as competition analysis and sales performance reports.

TRAINNING

We offer tailor-made training to help your internal teams to maximize the use of Chinese web tools and understand what is at stake in their operations in China.

Training courses include Chinese digital ecosystem, latest trends, digital innovations, recent best practices in your or related industries as well as business cases and tailor-made modules.

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+33 9 67 22 56 21
contact@snowmen.fr

1757 route de Thônes,
74230 Dingy Saint-Clair

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